Defining a object's methods inside the object itself means that a new instance of the function is created for each instantiation of the object, bloating the instances. Instead, it is more efficient to define the functions outside the object using the ``++prototype++`` keyword. This yields a single instance of each function, to which all the objects of that type refer. == Noncompliant Code Example ---- function Person(firstName, middleInitial, lastName) { this.firstName = firstName; this.middleInitial = middleInitial; this.lastName = lastName; this.nameReversed = function() { // Noncompliant return this.lastName + ", " + this.firstName + " " + this.middleInitial; } } ---- == Compliant Solution ---- function Person(firstName, middleInitial, lastName) { this.firstName = firstName; this.middleInitial = middleInitial; this.lastName = lastName; } Person.prototype.nameReversed = function() { return this.lastName + ", " + this.firstName + " " + this.middleInitial; } ----